As their passion finally took a hold of the both of them, he embraced her in his strong, loving arms and kissed her deeply. His hands felt her body as if for the first time, touching her tenderly, reverently, as if she were some delicate flower that he dare not hold too tight. His eyes had never looked so blue, full of emotion, as if baring his soul for her to read. Their fingers intertwined as he began to unfasten the buttons of her blouse with his other hand to reveal her full, womanly body. As he gently lay her down on the bed at their side, she could hear the ocean’s waves lapping gently at the shore. Love was wonderful…
There’s no denying it – sex sells. Why? Because everybody wants it.
Gather any group of people of the same sex together and you can guarantee that, eventually, the topic will come up in conversation. Don’t believe me? Just watch Sex in the City, then give me your answer.
For a topic that underlies so many of our basic instincts and general conversation, it’s surprising that sexual health issues don’t get more attention. Maybe it’s because only the good stories are the ones that get retold, and nobody wants to brag about how they’ve failed to perform. But the facts don’t lie: based on the few available community studies addressing the issue, sexual dysfunctions are highly prevalent in both the sexes, ranging from 10-52% in males and 25-63% in women.[1] 30-50% of all men between the ages of 40 and 70 experience some degree of erectile dysfunction.[2-6] A third of all women experience loss of sexual interest, while almost a quarter are unable to achieve orgasm.[7]
That’s right – A THIRD OF ALL PEOPLE EXPERIENCE SOME FORM OF SEXUAL DYSFUNCTION. But nobody talks about it.
Stressed out?
The underlying causative factors for sexual dysfunction are many and varied, although there is at least one recurrent theme: stress. Deadlines to meet at work, critical life events, performance anxiety – wherever it comes from, your stress can ruin your sex life. Mentally, physically, emotionally.
Stress is the body’s natural response to pressure situations. Whenever a stressing event occurs, the sympathetic nervous system is rapidly activated, leading to the widespread release of noradrenaline and adrenaline, disturbing homeostasis.[8] The extra energy expenditure during this “fight or flight” response can result in fatigue and lethargy, both of which may negatively impact upon performance in the bedroom. Psychologically, stress can diminish the ability to predict upcoming events and exert control over situations[8], potentially leading to a vicious negative feedback cycle which culminates in self-doubt.
Or, as a result of the considerable physical, mental and emotional tiredness that stress can precipitate, it may be simply impossible to get yourself “in the mood.” All the while, your sex life suffers, as does an important dimension of communication with your partner.
Solutions?
Luckily, given the range of effective treatments for sexual dysfunction now available, relief is easy to find. With LifePro Max formulas for Women, ongoing sexual health, performance and wellbeing can be as easy as popping a tablet.
LifePro Max combines the best of traditional medicine with scientific research to deliver an effective approach to ongoing sexual health – not just a libido enhancer. While all natural, the ingredients contained within LifePro Max are scientifically validated for their effectiveness, assisting in the management of sexual dysfunction, enhancing libido, increasing energy levels and decreasing stress. Don’t believe us? We’ve included the science below so that you can make up your own mind…
The Science
Epimedium Sagittatum (Horny Goat Weed)
In vitro and in vivo studies have provided a strong underlying basis for epimedium sagittatum’s aphrodisiac effects. Epimedium sagittatum contains the phytoestrogen icariin, which has been shown to inhibit phosphodiesterase-5 (PDE5) [9]. Epimedium’s ability to increase blood vessel dilatation by causing smooth muscle relaxation may also improve blood flow and sensitivity to female sexual organs, resulting in an aphrodisiac effect.
We believe the fact that epimedium sagittatum (“Horny Goat Weed”) has been used as an aphrodisiac and sexual performance enhancer in Chinese medicine for thousands of years, and continues to be used widely for its libido and performance-enhancing effects, speaks highly of its efficacy, and justifies its inclusion in the LifeProMax for Women.
Chasteberry (Vitex Agnus-Castus Fruit)
Attracting considerable interest from pharmaceutical companies in recent years, chasteberry, a shrub native to the Mediterranean, Central Asia and the Americas, has been recognised in folk medicine for its beneficial properties since times dating back to its mention in Homer’s Iliad (6th Centry BC).
Clinical trials have shown treatment with chasteberry to provide relief for women suffering from the symptoms of PMS-related distress. In several double-blind, randomised, placebo-controlled studies[10, 11], chasteberry has mediated significant improvements in irritability, mood alteration, anger and headache in women relative to placebo controls. Studies have also shown chasteberry to provide relief from the common female symptoms of bloating, general oedema and mastalgia (breast tenderness), providing evidence for its beneficial regulatory effect on hormonal levels prior to and during menstruation.
The effects of chasteberry are thought to be mediated via two key pathways. Firstly, the inhibitory effects of chasteberry on prolactin production strongly suggest that it functions as a dopamine D2 receptor agonist. This function is further supported by chasteberry’s beneficial effects on the PMS and menopause-related symptoms of mood, emotion and headache. Additional studies have also shown chasteberry to activate mu-opioid receptors, providing direct evidence for its mediation of analgesic effects during PMS and menopause.
Chasteberry has therefore been included in the LifeProMax for Women formula in order to help regulate the female hormonal cycle and minimise the occurrence of headache, irritability, oedema, mastalgia and other symptoms of PMS-related distress. In mediating an improvement in these areas, we believe chasteberry can promote sexual response, mood and health.
Panax Ginseng
Panax ginseng has clinically proven immunomodulatory effects[15], which may help protect the body from disease. As an adaptogen, ginseng helps the body to cope through times of change, stress or undue fatigue. Consequently, ginseng is widely regarded as important in the maintenance of healthy libido.[16]
Panax ginseng has therefore been included in the LifeProMax for Women formula for the general maintenance of health and libido in the face of the natural hormonal and lifestyle changes experienced by women.
Vitamins B9 and B12
Maintaining a healthy intake of B-complex vitamins has long been associated with energy levels. Vitamin B12’s unique Carbon-Cobalt bond is utilised by the coenzyme methylmalonyl coenzyme A mutase (MUT) to convert methylmalonyl coenzyme A to succinyl coenzyme A, an essential step in the extraction of energy from proteins and fats. Furthermore, deficient levels of vitamins B9 and B12 are linked with increased levels of the amino acid homocysteine and a decreased ability to produce methionine and tetrahydrofolate, both of which are essential for the DNA synthesis and subsequent production of red blood cells (erythrocytes). Vitamin B9 is also important for the production of myelin, which acts as an insulating sheath for neurons (nerve cells) and is essential for the transduction of messages throughout the nervous system.
Vitamins B9 and B12 are therefore included in LifeProMax for Women to improve energy and vitality for the maintenance of a healthy sex life.
Tyrosine
Tyrosine acts as a precursor for several neurotransmitters, and may act to increase the plasma levels of substances such as dopamine and noradrenaline.[17] Tyrosine has been found to be beneficial in studies in which subjects have been subjected to conditions such as cold, stress, fatigue, and sleep deprivation, mediating improvements in cognitive function and physical performance when participants have been subjected to the above conditions.[18-23]
Tyrosine is therefore included in LifeProMax for Women to improve physical sexual performance during times of duress, such as sleep deprivation, tiredness, stress and being over-worked.
The Big Picture
Forget trashy romance novel reveries. The ingredients included in LifeProMax for Women are designed to let you realise your own fantasies. LifeProMax enhances sexual health, improves libido and promotes sexual wellbeing. Try it today, and get back to what everyone else is talking about…
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16. WHO: Panax Ginseng. In: Monographs on Selected Medicinal Plants (Volume 1). WHO; 1999.
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