MBc SwimVive 360TM
A partner-ready care system for swimmers' skin, scalp and hair - before water exposure, after and beyond the swim.
MBc SwimVive 360™ helps swim schools, aquatic centres, resorts, hotels and travel partners support active lifestyles across all life stages.
Every swim creates a care moment. We help partners turn that moment into a simple, science-led routine.
Swim schools and aquatic centres are part of weekly family routines. Resorts, hotels and travel operators own pool, beach and active leisure moments.
MBc SwimVive 360™ gives these partners a market-ready care system that fits where swimmers already need support before the water, after the water and beyond the swim.
For weekly lessons, squad programs, holiday swim intensives, family memberships, reception retail and swimmer starter kits.
For poolside, beach, spa, amenity and travel-care routines where guests need convenient cleansing, conditioning and skin comfort after water exposure.
For specialist retailers, pharmacy, family wellness and travel channels looking for a differentiated swim care platform.
Swimming supports health, confidence and active lifestyles. But pool and ocean exposure can leave swimmers noticing chlorine odour, salt or mineral residue, sunscreen and sweat build-up, dry or tight skin feel, rough hair, tangles and dullness.
Most current solutions focus on only one part of the need - a shampoo, a body wash, a conditioner or a moisturiser.
MBc SwimVive 360™ is built around the full care routine.
Post-swim pool smell on skin, scalp or hair.
Pool, ocean and hard-water minerals that may contribute to roughness, dullness or build-up.
Residues from active outdoor swimming, lessons, pool play and beach routines.
Skin that feels less comfortable after repeated wet-dry exposure and washing.
Hair that feels harder to comb, less smooth or more difficult to manage after swimming.
MBc SwimVive 360™ organises swimmer care into three simple layers.
01
02
03
One swim care science backbone, adapted for different swimmers, families, guests and channels.
Gentle before / wash / after swim care for delicate hair and sensitive skin.
Helps support delicate hair and sensitive skin before swimming.
A gentle after swim wash for hair and body.
Helps soften hair and comfort sensitive skin after swimming.
Gentle before / wash / after swim care for young skin, dryness and post swim comfort.
Pre swim moisture comfort for young skin. Helps support the skin barrier before pool, beach and outdoor exposure.
Hair and body cleanse recovery wash. Helps cleanse chlorine smell, salt, sweat and swim residue while keeping skin comfortable.
Detangle. Soften. Calm. Helps condition post swim hair and comfort dry, tight or sensitive-feeling skin after swimming.
Premium before / wash / after swim care for regular swimming, resort, beach and travel occasions.
Premium pre swim skin comfort and barrier support care.
A premium after swim wash for pool, beach, resort and travel routines.
Helps restore skin comfort and support smoother, softer, more manageable hair after swimming.
The wash step is where MBc SwimVive 360™ becomes functionally differentiated.
SwimShield™ 5C translates the technical wash platform into five clear consumer-facing cleanse recovery actions.
One professional wash technology. Five consumer facing actions. The cleanse recovery core of the complete MBc SwimVive 360™ routine
Helps reduce residual chlorine and post swim chlorine odour.
Helps bind, release and rinse away copper, hard-water minerals and salt residue.
Helps cleanse away sweat, sebum, sunscreen and pool/ocean build up.
Supports a cleaner, less dry or tight post swim feel.
Helps hair feel softer, smoother and easier to comb.
MBc SwimVive 360™ combines a functionally differentiated wash step with product-level evidence across the complete before / wash / after routine.
A full-circle development and quality discipline supporting concept, sourcing, formulation, validation, documentation and partner support.
Claims are connected to product role, formula logic, testing and Product Master File support where relevant.
Topical products are developed with skin comfort, dermatological suitability and routine relevance in mind.
SwimShield™-powered wash products support the after swim cleanse ecovery step, including chlorine odour, mineral, salt, sunscreen, sweat, residue, skin comfort and hair-feel considerations.
MBc proprietary botanical materials help create differentiated skin and hair care stories across brands and life stages.
Catalogues, product information, training materials, point-of-sale copy, routine guides and technical documents can support partner launch and education.
Whether you operate a swim school, aquatic centre, resort, hotel, travel channel, retail network or distribution business, Max Biocare can help you identify the right SwimVive 360™ range, routine and partner pathway for your audience.
Tell us about your organisation and we will share the most relevant SwimVive 360™ product mix, trade materials and launch pathway for your audience.
Max Biocare brings over 20 years of experience as an international innovator in bioscience and healthcare.
We focus on creating tailored, practical solutions in the areas of:
Max Biocare Group acknowledges the Wurrunjeri Woi Wurrung and Bunurong peoples of the East Kulin nation, and the Braiakaulung people of the Gunnaikurnai Nation, on whose lands our business is conducted. We respectfully acknowledge their Ancestors and Elders, past, present and emerging.